The internet has become a virtual market for most of the businesses out there. Most businesses either use the internet either as a point of sale or as a platform where they can promote their business via digital marketing. There are multiple different ways that a business can promote itself online. We at Dovelp are a UK based company that helps businesses in Nottingham and other cities of the UK and worldwide by providing them with digital marketing services. A website now has become a norm for each and every business out there. Having a business website adds to the brand value of the business. It also makes the user feel safe and legitimate about the business they are about to interact with. We help businesses across various work domains to market their products and services to the appropriate users.
We have a team of experienced professionals who understand the business we interact with. We see to it that we do an analysis of our client’s expectations and carefully plan out a strategy that would work for them. Different businesses require different strategies for digital marketing. We are well aware of the unethical practices that could lead to your website getting blacklisted from Google. We strictly abide by the ethical practices of digital marketing.
We adopt various strategies when it comes to promoting a business online. Some of them are
SEO or Search Image Optimization is a process of optimizing your website for multiple browsers and screen sizes. Performing web audits and working on the specified recommendations to make sure your website is healthy and fits all the guidelines. Your website should be fast and should work efficiently on mobile devices as well. This helps your website to get a better rank in search results
- Email Marketing
Email Marketing is a direct way of interacting with your visitors and letting them know about your offers, changes on the website. Since you are sending emails to the customers, it is more direct and effective in comparison to other ways of marketing.
- Social Media Marketing
As the name goes, digital marketing via social media is a popular way of promoting your business. Social media is the platform with the most active users. You can engage with your followers and promote your business to users who are related to your business. Social media marketing helps you to get direct feedback from users via messages, comments and surveys.
CPC or cost per click is a way of running ads of your website on the search engines. The effects of this strategy are seen immediately as your website would always be on the top of search results.
Clients who are getting their websites developed for the first time tend to have many doubts as to what might look good on their website and how to go on with it. We try to clear the maximum doubts that you might have before proceeding with the development. Our company believes in maximum user involvement during the whole web development process. We keep our clients informed about all the milestones that we pass during the web development as this helps us to stay aligned with our client’s expectations and deadlines. Any suggestions or feedback during the web development and always welcomed.
We firstly work on collecting the requirements and knowing about the client’s expectations about the website. We then use this information as a reference to make prototypes that will show the website design. Our UI/UX designers see to it that the design is well structured and follows all the UX practices ensuring a good UX for the website. The prototypes are the exact replica of your website which also highlights the key user interactions. The prototypes are then shown to the clients. The prototypes help our clients to visualise their requirements and have an idea of what their website would end up looking like. Their feedback is then noted and analysed. Continuous refinement is done on the prototypes until the client is satisfied.
As in when the prototypes are finalised, their development begins alongside. We have a team of experienced developers who are well versed with the latest technologies and all the popular web stacks. We offer web development in a range of technologies like MERN, PHP etc. For companies who would like to update the content on their end, we also offer web development in WordPress. It becomes easy for users using WordPress to modify the content whenever they wish to. Dovelp also provides the basic training that a company might need to do it.
In the end, we make sure our development is bug-free and all the major errors are fixed before making the website live. We continue to provide assistance to our clients in terms of maintenance and updating whenever it is needed. Our main focus is always to provide web development in Houston, that will increase the overall performance of our clients and help them reach their targets effectively.
Check out our work
We offer our customers 100% free consultation call to know more about our web design and development process which helps our customers to get an idea of the process and to know about how their problem could be solved. So if you are a business that is looking for a digital marketing agency in Nottingham, do contact us.