Social Media Specialist
As a Social Media Specialist, the candidate’s job roles and responsibilities will include:
- Social Media Strategy: Develop and execute a comprehensive social media strategy aligned with the company’s marketing goals.
- Content Creation: Create engaging and shareable social media content, including graphics, videos, and written posts, that resonate with our target audience.
- Platform Management: Manage and maintain social media platforms, including but not limited to Facebook, Twitter, Instagram, and LinkedIn.
- Community Engagement: Monitor social media channels, respond to comments, messages, and mentions promptly, and foster a positive and interactive online community.
- Analytics: Analyze social media data and metrics to track the success of campaigns and generate insights for continuous improvement.
- Trends and Insights: Stay up to date with social media trends and algorithm changes, adapting strategies accordingly.
- Cross-functional collaboration: Work closely with other departments, such as design and content teams, to ensure a cohesive brand image and messaging.
As a Social Media Specialist, the candidate is expected to have:
- Bachelor’s degree in marketing, communications, or a related field (or equivalent experience).
- Proven experience as a Social Media Specialist or similar role.
- Strong understanding of social media platforms, trends, and best practices.
- Proficiency in social media management tools and analytics platforms.
- Excellent written and verbal communication skills.
- Creative thinking and the ability to generate engaging content ideas.
- Strong interpersonal skills and a customer-centric approach.
- Ability to work independently and as part of a team.
- Graphic design and video editing skills (optional but a plus)
Number of Openings: 5
Location: Mohali, India
Experience: 0-1 Yrs
Preferred Start: Immediately
Job Category: Digital Marketing
Job Type: Full Time
Job Location: India