How does a good web design affect a website?
A website is no less important than any other asset of your business. A website is the first impression that your business will be having on your potential customers. Research shows that users build an impression about your business within minutes of seeing your website. We at Dovelp, provide web design services to companies in Luton and make sure you set a right impression on your customers.
A business website should be designed in such a way that it focuses on how a user behaves when interacting with a website. A website while being unique should also have similarities. This similarity makes sure users do not have a bad experience on your website. Having a good website design is a primary requirement of having a successful website. Good website design helps to guide the users to the content that you want them to see. It helps to put emphasis on certain aspects of the website that are known to sell your product to them.
Why choose us?
We at dovelp bag years of experience in designing and developing websites that are inline with the customer demands. The websites that we design are inline with the industry standards and provide users with a good experience. We work with businesses in Luton by understanding their business background, primary expectations from a website and also the target audience. This helps us get an idea about how to go on with designing a website. For example a company that is more content based will have a website design that is different from a product based company. Following the same design for both of the websites won’t work for either of the sites. We make sure that every client of ours gets a website that is unique as well as user friendly for their users.
We work closely with the clients and conduct meetings with them in a timely manner. These meetings and discussions help us to be iterative in our development process. We usually come up with an initial design using the UI UX rules after knowing the initial requirements from the user. We are able to come close to our clients expectations, thanks to the years of experience we have and the team of experts that we have on board. We develop sketches and wire-frames of the website that help us to further develop the prototypes for it. These prototypes are then shown to the customers to get their initial feedback. Analyzing their feedback, we make changes on the prototypes. We follow these steps in an iterative manner to make sure our clients in Luton get exactly what they envisioned for.
What makes a web design good?
A good website design is not just something that is related to how your website looks. It is more about how the user feels when interacting with the website. For our website design clients in Luton we make sure we check all the marks that are required for a good website design.
Following are the necessary thing that we make sure are followed and satisfied.
- Speed of the website
A certain survey conducted concluded that about 40% of people abandon or do not use the website that takes more than 3 seconds to load. We make sure your website is fast on each of the devices by individually making it optimized for various devices.
- Having appropriate call to actions
Having appropriate call to action is a clear indication to the user as to what to do next or what is expected for them to do next. For example for a product based company, there is a page that shows your offer for the day, one of the call to actions would be taking the user to product catalogue now that they are aware of the offer.
- Using appropriate images
Images are a great visual way of representing information. An image can sometimes explain a whole process in a better way. Images are not only a way to avoid lengthy content, it is a better way to communicate the message to your audience. Images that contain graphs, statistical figures help increase the authenticity of the content.
- Keeping the navigation simple
A website should be very easy to navigate. It should be well segmented keeping information that is related in one particular section. A user who is visiting the website for the first time should be able to go through the website and should be able to find things easily. As websites do not come with manuals. It is important that website design should be done in such a way that your website is self explanatory, also where necessary guiding labels are supposed to be given to the user to avoid confusion.
- Following proper visual hierarchy
A particular hierarchy is to be followed during a website design. Focus should be placed on the entities on the website that generate leads. For example if your business lead generation happens mostly via your website. A well designed contact form should be integrated and placed in such a way that it is easily accessible and holds more priority over other things.
We at dovelp make sure that businesses in Luton have an easy time when getting their websites designed and developed. We make sure that the websites designed are user friendly, well structured and provide a good experience for the users.
You can check out our work on our clients website. We have worked with firms in the UK spread across various business domains. Some of our clients are a UK based stone supplier Natural Stone by Safa, Architecture studio av3Dgraphics, UK based eCommerce company FasionVilla and a UK-based accounting firm Digitus Accountancy.